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SCD News > Feature: June 21, 2004

Creating a unified Web presence for UCAR, NCAR, and UOP

New site had beginnings in SCD "Cyberinfrastructure Stragetic Initiative"

Andrei Rodionov, Markus Stobbs, Leonard Sitongia

SCD's Web Engineering Group was instrumental in deployment of new UCAR/NCAR/UOP Web site

 

 

A n SCD proposal to revamp NCAR's cyberpresence bore fruit on 26 May 2004 with the launch of a brand new Web site for NCAR, UCAR, and UOP. The result of 18 months of work by the 25-member Web Outreach, Redesign, and Development (WORD) team, the new site presents institutional news and research highlights, serves both lay and scientific audiences, and makes it easy to access content with only a few clicks.

The vision for the new site emerged several years ago, when, at the behest of NCAR Director Tim Killeen and with the support of SCD Director Al Kellie, Don Middleton (manager of SCD's Visualization and Enabling Technologies Section) put together a "Cyberinfrastructure Strategic Initiative" — one goal of which was to develop a world-class organizational Web presence.

As principal investigator for the initiative, Don recruited a Web developer with expertise in managing large scientific sites: Markus Stobbs, who joined SCD in April 2002. Markus teamed up with Catherine Shea of the NCAR Director's Office to co-chair the WORD group, which formed that November with representatives from across the organization.

SCD IT expertise crucial

SCD played a key role in designing and deploying the new site, and is responsible for hosting it as well. "It was planned from the beginning that the site would be hosted on the SCD infrastructure," says Markus, "and Don and Al were there supporting the effort all along."

Markus, who was technical lead on the project, worked closely with software engineer Leonard Sitongia and system administator Andrei Rodionov (both of SCD's Web Engineering Group, which Markus heads) to develop the site's hardware configuration and database-driven software architecture.

"Andrei did a lot of server configuration and testing to get us ready for launch," Markus says. The site runs on a cluster of front- and back-end servers that utilize Apache and Tomcat technologies — the front end handling basic Web traffic, the back end more complicated services.

Markus set the direction for a database-driven site, while Leonard Sitongia developed the software, creating a set of custom Java Server Page tags to automatically pull in dynamic content from a relational database. This produces a steady refresh rate of information — recent feature stories, profiled scientists, press releases, random fast facts, and site spotlights. Leonard also developed a Web application called VAVOOM that will let anyone at UCAR to contribute content to the database and allow UCAR Communications to administer the data.

Design and development

Don notes that Markus was central not only to technical aspects of the project, but to design elements and user testing.

"We used a real development process," Markus explains. "We did audience analysis, set goals and missions, created a site strategy, worked out a content plan, and created subgroups so we could work in parallel on special tasks."

Also participating from SCD were writer/editor Lynda Lester of the Digital Information Group, who served on the committee to develop content and information architecture, and Digital Information Group head Greg McArthur, who was on the advisory panel.

Markus worked on all the subcommittees (content and information architecture, design, user testing, production, and advisory panel), coordinating many complex efforts to create a unified Web presence for UCAR, NCAR, and UOP.

The leadership Markus and Catherine provided over the redesign process resulted in a harmonious and successful collaboration among many individuals representing UCAR, NCAR, and UOP.

"The WORD project was an impressive effort in teamwork and complementary talent," says Don. "It was one of those unique moments when the right people came together to pull off a great effort in a short time, crossing just about every border in our organization."

WORD team at launch party Catherine Shea and Markus Stobbs
WORD launch party, 26 May 2004

An invaluable communications tool

Response to the new site has been enthusiastic. Information is now more accessible to the general public, educators, news media, and policy makers, who can visit the site for an introductory education to atmospheric research. UCAR divisions and programs, receiving more requests for press releases, have been newly motivated to highlight what's going on in their organizations. Researchers can go to a single Web page for links to a wide array of datasets, models, and computing applications, while staff have quicker access to tools that help them in their work.

"The site will increase our presence on the Web as well as provide important information for researchers and members of the public alike," says UCAR president Rick Anthes. "This is an invaluable communications tool worthy of a world-class research institution."

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